The Impact of Tariffs on Canadian Women Entrepreneurs

Tensions between Canada and the United States have escalated due to new trade measures. As of March 2025, the U.S. imposed a 25% tariff on most Canadian imports, with a 10% tariff on Canadian oil and energy products. In response, Canada enacted retaliatory tariffs on $30 billion worth of U.S. goods, including food, beverages, apparel, and household items.

These measures are expected to disrupt supply chains and increase costs for many businesses. While goods that qualify under the USMCA remain exempt, uncertainty around future trade negotiations continues.

The Canadian government has expressed strong opposition and signaled readiness to introduce additional countermeasures if needed. Formal negotiations between the two countries are expected to begin after Canada’s federal election in late April.

At Alberta Women Entrepreneurs, we are closely monitoring this evolving situation and remain committed to providing women entrepreneurs with the latest updates, practical resources, and personalized support to help navigate trade disruptions with confidence.

A recent survey by Startup Canada revealed that 84% of respondents identified as women, with the top concerns being rising operational costs and supply chain uncertainties. We understand these challenges and are dedicated to providing the necessary resources and support to help women entrepreneurs navigate this evolving landscape.​ - Updated April 7, 2025

Women entrepreneurs are seeking solutions to help them adapt and thrive. Many are calling for targeted support to offset rising costs, navigate uncertainty, and access new opportunities. We understand the unique challenges women entrepreneurs face in times of economic uncertainty. That’s why we’re committed to providing resources, mentorship, and connections to help women-owned businesses navigate these shifts. Connect with us to learn more about the support available to you.

Where Business Owners Are Turning for Help

Women entrepreneurs are looking to government agencies, news sources, and peer networks like AWE to stay informed and connected.

Government and Economic Development Resources

• Export Development Canada (EDC)

• Business Development Bank of Canada (BDC)

• Government of Alberta

• Economic Development & Trade

• Alberta Small Business Resources

• Business and Economy

• Canada Business Network - General Links

• Canada Business Service Centre

Chambers of Commerce & Trade Programs

• Alberta Chambers of Commerce | ACC

• Canada's Trade Accelerator Program

Women-Focused Business Support

• WEOC

• WeBC

• Women's Enterprise Centre

• The Forum

• and WESK

The Support Entrepreneurs Need

Further Reading About Tariffs

Tariffs and trade: What to know

Alberta trade agreements

Tariffs 101: What are tariffs and how do they impact international trade?

The impact of potential tariffs: How to get your business ready

How new tariffs could affect Canadian businesses

Canada's response to U.S. tariffs on Canadian goods

Read the Impact of Tariffs on Canadian Entrepreneurs: Survey Summary

How AWE Can Help

AWE provides the knowledge, resources, and connections to help women entrepreneurs navigate economic changes and grow their businesses. We offer workshops, webinars, and expert advising on financial resilience, market expansion, and supply chain strategies. Our networking events and programs connect you with like-minded entrepreneurs, industry experts, and funding opportunities.

Whether you need access to capital or financial resources, expert advice, or a program to support your business growth, AWE is here to help you adapt and thrive. Stay informed, build resilience, and grow with a community of women entrepreneurs.